This ‘ever so popular’ term, rewarded in 2017, is even more prevalent in 2019! Initially, it was brought to the forefront of our minds on a hard-hitting scale by US president Donald Trump when disarming unfavourable press coverage of himself, and it doesn’t show any signs of being archived just yet.
I was asked this week to help a business associate with her first business blog. I feel honoured and so incredibly flattered when anyone asks me for help or advice and I will always give my best for them.
Let me ask you a question. How often do you ask for testimonials from your clients?
Testimonials are such a great way of building brand trust and credibility. If you use written ones make sure you use the clients photo and logo to further support it.