How is Your Social Media Performance?
Posted on 9th January 2022 at 16:26
It’s all well and good us offering tips and advice to businesses when it comes to managing their social media marketing. However, they may not all apply to you and your business so, as the saying goes, if it ain’t broke, don’t fix it! There’s no point in wasting your time trying to implement something you’re already doing well. This is where our Social Media Marketing Impact Scorecard can help you.
Our simple, quick and free-to-use survey was developed to assess your current social media activity and identify in which areas your business will benefit from a bit of extra attention. Those tips and that advice we mentioned before will be whittled down to what is actually useful to you and aims to see your business succeed. How good does that sound!?
How It Works
It literally takes a few minutes, you will answer 18 yes/no questions and from this, we are able to score your social media performance in three key areas – your story, social media marketing and conversion. Your story is what connects your brand to your customers and must be a true reflection of your business’ values and ambitions. Social media marketing works when companies authentically engage with their audience through social media. You should have a clear strategy that puts the right content out, in the right way and to the right people. Conversion looks at your ROI from social media. Businesses that perform better online tend to have consistency across platforms and are constantly evolving.
After we’ve carried out your assessment, your results will appear on screen and also be pinged to your inbox for later reference. They will show you exactly where you are and aren’t performing well and give you those all-important, tailored action steps for improvement. After implementing these steps, it’s a great idea to revisit this scorecard every few months to get an idea of where you’re at and how far you’ve come. This can also be seen in the number of engagements and conversions you’re getting.
We understand that it can be quite daunting knowing where to begin when implementing changes to your social media activity. It can also be time-consuming, and some people simply don’t have the hours in the day whilst they’re running their business.
Thankfully, we’re here to lend a helping hand so your business doesn’t miss out. Plus, if you come to us with a scorecard, we know how to help you from our first meeting, so you’ll see results even faster! In an age when online trade and social media marketing are on the rapid rise, don’t get left behind. Drop us a line to stay ahead of your competitors!
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